Digital Marketing Manager, Lead Generation (20260526)

Closed Loop is a game-changing digital advertising agency that helps innovative companies like Clover, Rakuten, and Insperity maximize performance and achieve exceptional results through integrated paid media campaigns. We believe that happy employees create happy clients—it's part of the reason Ad Age has named us one of the Best Places to Work for the last seven years. As we evolve and expand our full-funnel digital capabilities, we seek a Digital Advertising Manager - Lead Generation to join our growing and innovative team. You’ll act as a strategic partner to clients, developing deep knowledge of their business goals while leading campaign execution across vendor platforms. Key responsibilities include partner relationship management, campaign strategy and performance analysis, rate negotiation, ad operations, ensuring creative needs are met, and providing meticulous budget oversight. Success in this role requires strong communication skills, attention to detail, a collaborative mindset, and a passion for staying ahead of digital advertising trends. This is a fully remote (U.S. only) position. What You'll Do: Develop a deep understanding of your assigned clients’ businesses and what matters most to them. Manage content syndication, lead aggregator and review site partners as a highly integrated member of an Enterprise client team, leading: Strong relationships with vendors Flawless execution of campaigns Proactive and clear communication Negotiation of rates with all vendors Strategy discussions with client Reporting and analysis of performance by partner Managing client and vendor expectations around timelines Budget distribution across partners based on performance Ad Operations and billing reconciliation Facilitation of creative needed for execution Review contracts and negotiate terms with prospective and existing partners Research and expand partnership networks Proactively monitor account performance, identify opportunities for optimization and growth, and implement changes Identify advanced advertising strategies that will keep your clients ahead of the competition and sell those strategies to your clients. Participate in client meetings and provide communications for your assigned ad channels. Research and keep abreast of trends in digital advertising. Be a well-integrated member of the team. Participate in team meetings, be active on Slack, etc. Ensure that the procedures in Closed Loop’s Information Security Policy are personally followed and that all company and client data personally accessed is properly secured. What You'll Have: 3+ years of experience designing and managing paid advertising campaigns to specific ROI goals. B2B experience and/or agency experience is a big plus. 1+ year managing lead generation partners Hands-on experience with multiple social advertising platforms (Meta, LinkedIn, Reddit, etc.) Experience managing ALL facets of digital advertising campaigns. Experience making effective pitches/presentations to key decision makers, Experience leading meetings and proactively managing client/stakeholder relationships. Experience with data analysis, visualization, and presentation. Experience using analytics tools (Google Analytics, Adobe Analytics, etc.). Strong project management and communication skills. Ability to quickly learn new software applications. What's In It For You?: Competitive salary. Flexible time-off policy. Medical, dental, and vision coverage plus 401(k) matching and Flexible Spending Account (FSA). Remotely work for a company that was built for remote work. We've always been remote, and our company's structure, processes, and culture reflect that. Work with top-tier clients. We make a point of working with larger, growing brands that interest us. As a result, you get to focus your efforts on a couple of clients who are doing big things. Great colleagues who value teamwork, skill, and ability more than fancy rhetoric. You'll have the opportunity to learn from some of our industry's brightest and most supportive people. The salary range for this position is $90,000-$110,000/year, DOE. Our Core Values: Ownership--Take Pride and Ownership of: Your work Your successes Your failures Your development Your life Positivity Life can be negative. We choose to be positive. The easy path can be to tear others down. We choose to lift others up. Entrepreneurial Inspire others with your will to succeed, learn, improve, innovate, compete, and win! The best idea wins. No Assholes Be transparent and ego-less Only say things about fellow employees you will say to their face Interested? If you like what you see, please complete the application below, upload your resume, and submit your best cover letter. We actually read them! Please note that, as part of our hiring process, candidates must successfully complete reference and background checks before employment begins. Closed Loop is an Equal Opportunity Employer.